This one may seem like a no-brainer for those of you bloggers who use Pinterest every single day. But occasionally I still see new bloggers forgetting to take this crucial step with uploading photos that will literally make all the difference in optimizing your photos on Pinterest. Plus, as a bonus, it also helps with SEO.
The thing??
Titling your photos. Here’s how to do it:
1. Begin by opening up your post and finding the image you want to title.
2. Click on it, and then click on the “Edit Image” button (the little icon with the mountains) that pops up.
3. Whatever name you gave the image when saving it on your computer will now pop up.
(Another big tip — save your images with the names of the post! Not IMG_3928, or however your camera wants to name it. This will majorly help with SEO.)
Still, whatever image name you have here is what you want to change, because this is the text that will show up when people go to pin your image.
4. Ideally, the experts say that your title (and alt text) should have around 200 characters to be best optimized for Pinterest. I recommend including:
- The title of your image/post (even if you use Rich Pins, those titles usually don’t show up on all mobile devices)
- Some kind of description
- Your URL or Pinterest handle (I love the URLs because they are live links that people can click on within Pinterest)
- Hashtags (optional, and I recommend only using 1-3)
Then copy whatever text you included, and hit “update”. Then go and paste the text on all other photos that you have on that page. (Or change them each to include whatever text you want.)
You can also do this step when uploading photos to WordPress in the first place.
5. So now, whenever someone goes to pin your image on Pinterest…
6. …your sweet new title text will show up in the description. So much better than “Chicken Parmesan Baked Ziti”, yes??
7. Of course, any pinner has the option of typing in whatever text they want to replace yours. But as someone who uses Pinterest day in and day out, I can confidently say that the vast majority of pinners never bother to take the time to rename your image.
So decide what you want to say, and title that text baby!
(And by the way, this Chicken Parmesan Baked Ziti will knock your socks off. Give it a try!)
This makes so much sense! It helps me fix the text from my images not pinning properly! I used to use this attribute when I was writing my code by hand but have forgotten about using it with building tools like WordPress. I’m going to fix all of my images now. Thank you!!!
Great tutorial!!! Thanks for sharing!!!
You’re very welcome, we’re glad you found this helpful!
Thanks for the tips. As a new blogger my next goal is to grow my traffic through Pinterest. This was helpful.
We’re so glad you found this helpful, Katie!
Great advice! Thanks for sharing
Thanks so much for this helpful information. I am getting ready to start a blog and website so this is fantastic info!
You’re very welcome, Charlotte, we’re glad you found this helpful!
Thank you for this!! Exact information I have been looking for.
You’re very welcome, we’re glad you found it helpful!
I’m going to totally start doing that! Thanks for the helpful tip and the recipe I need to save as well!
You’re very welcome, Manda — we’re glad you found this helpful!
I loved your article. Something I struggle with.
I like to copy articles that are relevant so I can read them later when I am actually working on that whatever. Your site doesn’t seem to allow the copy and paste option.
If this is related to site security and people stealing your work, I get it.
But since I can still do it with print screen or something, that isn’t 100%. My feedback. Your call. Just sharing.
s
Hi Susie — we’re not sure what you mean. You can highlight the recipe you’re trying to copy and copy and paste. We don’t have any features on the site that prohibit that.
Great tip! I didn’t realize it would become a clickable link within the Pinterest description. Going to need to go back and add some URLs! Thank you.
We’re glad you found this helpful, Nikki!
As a new blogger and fairly new to Pinterest, this tip is invaluable. Thank you for sharing!
We’re glad this was helpful to you, Susan, and we wish you luck with your new blog!